Sally Hogshead

Sally began her career as a copywriter at agencies like Fallon McElligott and the Martin Agency, working on accounts like Coke, Nikon, Remy Martin and BMW. But an entrepreneurial flame burned within, and Sally left to start her own agency, Robaire and Hogshead, in 1998. Soon thereafter, the agency was showered with awards from every major show including Cannes, D&AD, Communication Arts and The One Show. In September, 2001, Sally was tapped to head up the new CP+B office in Los Angeles. Sally's mission in life is to bring back the hogshead as a unit of popular measurement in the U.S.